A Ram Walk-Through of the LA Auto Show
Posted on December 6th, 2009 by Ram Zone
Your feet have to be Ram Tough to get through the massive LA Auto Show. But the effort is certainly worth it.
Divided into three display areas, the vast Los Angeles Convention Center has an energetic South Hall that’s jam-packed with interactive displays, games, and tons of auto eye candy that make it feel more like the world’s largest toy store for grown-ups.
But the highlight is actually the West Hall. Wear your walking shoes.
Along with an enormous Dodge display, the West Hall offers up sprawling acreage dedicated to Ram¹s 2010 trucks, which in their first-ever exhibit dominate the floor space without any gimmicky embellishments.
The imposing 3500 Heavy Duty Cummins Turbo Diesel lords over a living-room-size space with its imposing grill and new Crew Cab, accompanied by the Ram 2500, with innovations that only add to its already impressive strength and utility. The new 1500, meanwhile, shows off an impressively refined interior that sets new standards of comfort for powerful light-duty trucks.
For those who want to inspect every detail (or just want to see the coolest display in the entire show), one Ram 3500 Heavy Duty is hacked apart to reveal a full cutaway view, exposing its intricate innards from bumper to bumper, with key features clearly labeled and explained. This is how you show off a truck — by letting people see the powerful guts that drive it.
Click through the photo gallery below to see more from the LA Auto Show. And if you’re in the neighborhood, stop by to say hi to your new Rams — the show is open to the public until December 13.
Truck Trend Tests the 2010 Heavy Duty
Posted on November 3rd, 2009 by Ram Zone
The guys at Truck Trend Magazine were lucky enough to get their hands on the brand new Ram Heavy Duty 2500 and 3500.
They really put the HD to the test – and they’re not shy about how much they enjoyed the ride. The whole drool-inducing report details all the new features and performance upgrades for the line.
Get Inside the 2010 RAM HD with the Engineers
Posted on October 30th, 2009 by Ram Zone
Get a good, hard look at the 2010 Ram Heavy Duty. As part of an “Ask the Engineers” program, the team behind the new line pulled back the curtain to answer your questions and let Ram enthusiasts know exactly what was changing for 2010.
Watch the Ram engineers and designers walk you around the truck, from changes in the body, performance, and capability. You can see the results of their hard work in designing and improving the new Heavy Duty line.
Trucking to Talladega
Posted on October 28th, 2009 by Ram Zone
A convoy of five different 2010 Ram Heavy Duty trucks, sporting custom Talladega graphics and Ram engineers behind the wheel, set off from Chrysler headquarters in Auburn Hills, MI one late October morning. They traversed 800-miles to Talladega Superspeedway in Alabama. Watch the video to find out what they were planning to do on their way. See pictures from the trip after the jump.
2010 Dodge Ram 3500 – Heavy Duty Pickup Truck of Texas
Posted on October 26th, 2009 by Ram Zone
The Texas Truck Rodeo has been a tradition for the past sixteen years. Just outside of San Antonio each October, journalists from the Texas Auto Writers Association put twelve categories of trucks, SUVs, and crossovers head to head in a series of on- and off-road tests. More