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Ram® Brand’s Commercial Truck Season

Meet Bob Hegbloom, Director of our Ram Brand and Marketing Team. He has some good news to share with Ram® brand enthusiasts who More

Ram Trucks Taking Care of Business

Leather seats, wood trim, satellite radio… all the trappings of a typical work truck, right? Sure, maybe for the boss and his cronies to bop around from point A to point B delegating tasks to his workforce. More

Ram “Long-Hauler” Concept – Bigger is Better!

In the world of pick-up trucks, sometimes bigger is truly better and our new Ram “Long-Hauler” concept drives that point home. With more range, comfort and the mighty High-Output Cummins Turbo Diesel More

Ram Chassis Cab – An Upfitters Dream!

At the NTEA Work Truck Show last month, we had a chance to showcase our new Ram 3500, 4500 and 5500 Chassis Cab models to fleet operators, equipment buyers, dealers and More

More Capabilities for Ram Chassis Cabs!

It was a busy week for us at the National Truck Equipment Association (NTEA) trade show in Indianapolis. This is the place where thousands of commercial More

2010 NTEA Work Truck Show: Day 2

Our second day at the 2010 NTEA Work Truck Show proved just as busy as the first – and just as full of rugged accessories and interesting gadgets. In addition to the pictures we’ve shared on our official Flickr feed, we’ve also got exclusive behind-the-scenes video of some of the newest Ram products. Although we’re sure you’d love watching 10 minutes of shaky cam footage as we breathlessly explain how the new urea system works, we were lucky enough to snag face time with Bob Hegbloom and Mike Cairns of Ram Trucks, who did a far better job in front of the camera than we could.

Hit the jump to check out a few of the videos More

Ram Turns NAIAS Upside Down

Sure, it’s an obvious gag, but the early reaction on the first press preview day at the North American International Auto Show has been one of stunned amazement — pretty much the same reaction reviewers have had when they first sink their teeth into the Ram Heavy Duty, the 2010 Motor Trend Truck of the year. “Ram Trucks continue to break the rules with big-rig styling, improved quality, durability and capability,” Fred Diaz, Ram President and CEO, said last week. “Starting with the most award-winning light-duty pickup – our Ram 1500, our all-new ultimate towing machine and Motor Trend’s Truck of the Year, the 2010 Ram 2500/3500 Heavy Duty, our best-in-class towing Dakota and the all-new 2011 Ram 3500, 4500 and 5500 Chassis Cabs, our trucks are the best on the planet.” The press is getting a full look at the entire line today and tomorrow in Detroit — apologies for any stiff necks.

NAIAS Preview: 2011 Ram Chassis Cab

If you’re one of the lucky attendees at this year’s North American International Auto Show in Detroit (open to the public January 16 – 24), you’ll be among the first to lay eyeballs on the new 2011 Ram Chassis Cab line-up — specifically, the monstrous 3500, 4500 and 5500 models. These bad boys make up Ram’s new commercial-grade work force.

To get a sense of the sheer strength and capability of these workhorses, understand they’ll be offering up the largest standard fuel tank (a massive 52 gallons), front-break rotors (390 mm) and calipers (66 mm) around. The 4500 and 5500 also offer standard a diesel-exhaust break and 6.7-liter Cummins High-Output Turbo Diesel (an option on the 3500 model). Want to check it out for yourself? Get to the NAIAS for the new line-up’s official public debut.

Build a Ram without Leaving Your Computer

Thinking about buying a Ram truck but not quite sure what package you want? Well, now you can take a spin through all of the different options with the new Build My Own function at RamTrucks.com. Whether you want a 1500, 2500/3500, or Chassis Cab, within a few clicks you can customize everything from paint color and cab and box style to engine and transmission — not to mention all the little extras — to create your own dream truck. All options are broken down by cost and tallied as you go, and at the end you can click to have dealers near you give you a quote on your vehicle. Happy building!